Understanding About Term Paper

Understanding About Term Paper For starters, learn about research then understand what are requested to accomplish in a specific project. Research is a rather skilful and precise undertaking. It is the most critical step that will enable students to choose the most appropriate writing companies. A citation is a part of information which you use to back up your arguments in papers. You are able to use any of them and they're never used together. The term papers ought to be in sync with the authentic info and studies that have been done before. The term papers on various levels have various heights of research. You've been assigned a term paper and do not have any idea whatsoever how to write it and you decide to go for one of many term papers services. It's absolutely not possible to say that one part of the expression paper is more essential that the other one. Make tasks more bearable by producing an outline on how you are going to organize your term paper. The express ion paper is normally categorized in two distinct categories like the analytical term papers and argumentative term papers. An individual cannot compose a term paper just by reading a couple of pages of some random text. however, it involves a complete method and procedure. Whenever you have researched on a specific topic, you're expected to use a particular citation style. The students should know the methods and procedures so that if they choose a topic of their own they have a tendency to understand what methodology ought to be followed what style of writing needs to be used and the way the new findings can be written in the papers. Thus every student must understand how to cite a paper and apply the necessary citation style format. Without needing an impressing amount of exploration subject matter your term paper won't be very very likely to definite whole. Everything mentioned in the conclusion ought to depend on the facts and proofs presented in the major body. Once you have the whole idea of the topic by heart you may choose additional areas in it for additional investigation. The biggest portion of the expression paper format is the principal body. Ok, I Think I Understand About Term Paper, Now Tell Me About about Term Paper! Once the correct topic is chosen, writing the appropriate term paper isn't much issue. Well, mainly on account of the simple fact your research and writing revolves around the topic you have picked. After all, you need to compose the paper, and if you select an uninteresting subject, you may end up despising and hating it. List down or earn a cloud of all of the thoughts, suggestions and opinions you would love to appear in your term paper. The Argument About about Term Paper Only if you're eager to try and work on your skills read on and discover out useful measures to perfect customized paper writing. Employing a writing service is the best method to have a well-written essay to use as a guideline to make sure t he essays you write are hitting each one of the essential points and are at the appropriate depth needed for your academic grade. Paper writing is regarded to be the most authentic and dependable means to compose notes and assignments. The customized writing can get easy undertaking for those students who would like to do writings in an excellent way. The Hidden Gem of about Term Paper You could also choose professional customized term paper writing service that is certain to get you satisfied. As soon as you locate a service you want, don't neglect to look at my review of it. It's critical that the service you select knows for sure they're only selecting the very best essay writers. In summary, the service exists, so should you need to use it in order to find a top essay, that's reason enough. The subject of the custom papers is selected by the students by themselves. It can be crucial that you start off with any perform whenever feasible. You've got to compose several ac ademic papers over the duration of a year. There are lots of paper templates to select from, but a lot of the time your instructor will require a particular format for the entire class to follow. The Chronicles of about Term Paper With whomever you choose to support, it's a simple fact that research papers were, are and is going to be a strong portion of a student's academic career. Students ought to be trained for research and term paper is the very best means to do so. Research could possibly be stated as being the absolute most potent and the hardest part and you'll have to understand that may be quizzed of you. It could be pointed out as being the most impressive plus the most challenging part additionally you have got to find out what that may be requested of you. The expression paper writers, i.e. students should take suitable knowledge from different people and distinct resources. Term papers are now an essential portion of the curriculum either it's a school level, college level or university level. It's important for all of the students to have a very clear knowledge on the best way to write a specific paper. Yet another thing a student shouldn't be stern in his approach, your paper has to be treated objectively because your personal affiliations and feelings can impact the credibility of the analysis. Getting the Best about Term Paper There are specific term paper writing services that are currently working for the benefits of students so they may have their assignments written in short time period but with very great quality. It's vital that you just commence together who has any work as shortly as possible. Overall, it's a lengthy procedure and degrades the standard of work. Term papers also make the student to set some true hard work into their researching skills. Make certain you don't do the exact same. The term papers are a type of information conveyed by the folks. Subject Selection The very first thing that is essential in starting your Term Papers is selecting your subject of interest.

Plagiarism A Pestilence in Education Essay - 1840 Words

Plagiarism: The Pestilence in Education When I think of plagiarism, I imagine a person literally stealing from another individual. The term plagiarism is derived from the Latin word plagi rius, which essentially represents the felony of kidnapping. An individual who kidnaps anothers work is a felon. Obviously, this form of larceny is not as immoral as the form for which one can be imprisoned; however, most educators and honest students view plagiarism in this manner. Within education I conceive that there are two kinds of plagiarism: copying a paper word-for-word and not providing the correct recognition to the original author when utilizing their composition. I believe that each situation of plagiarism should be considered serious†¦show more content†¦Of course, I did not have the right to explain, because I was deemed a cheater, one who could not be trusted, for the rest of the semester. In addition to being demoralized that day, my instructor continued to scrutinize my work and me very closely for the remainder of the term, and I felt humiliated from that day forward. Although I have since learned never to allow anyone to peruse anything that I have written, the failure to allow me to defend myself and give me the benefit of the doubt was cruel and unusual punishment given that this was my first offense, and might not even be deemed an offense if a poll had been taken. Whenever we had a test or quiz, the instructor requested that I sit in the front, near his desk. Projects and papers were also graded harshly. All of this happened because I was unfairly accused of assisting an act of plagiarism. Steiner 3 Another example of plagiarism occurred in my English class in high school. I was obligated to submit all computer-typed work to turn-it-in-dot-com. This concept of surrendering my hard work to a computer-generated website that scanned it for copied sentence structure and like-words was completely foreign to me. The creators and owners of the sites are only in this business for the money. Public school systems pay annual fees to subscribe to these websites, which do not work efficiently. All of my instructors allow a certain percentage ofShow MoreRelated Comparing the Secular Humanist, Machiavelli and the Religious Humanist, Erasmus3218 Words   |  13 PagesErasmus (1467-1536), the most famous man of letters of the early sixteenth century, forms quite a contrast to Machiavelli. In addition to Praise of Folly, he wrote hundreds of books and over 3,OOO letters. The illegitimate son of a priest, he knew pestilence, famine and war. Both of his parents were victims of the plagu e in 148O. His critics saw him as the heretic and a Protestant who laid the egg that Luther hatched. Many entertained opposing points of view. Erasmus was seen as a philosopher and

Chemistry Water Pollution Phosphates In Water Pollution Phosphates Ma Essay Example For Students

Chemistry: Water Pollution Phosphates In Water Pollution Phosphates Ma Essay y be created by substituting some or all of the hydrogen of a phosphoric acid by metals. Depending on the number of hydrogen atoms that are replaced, the resulting compound is described as a primary, secondary or tertiary phosphate. Primary and secondary phosphates contain hydrogen and are acid salts. Secondary and tertiary phosphates, with the exception of those of sodium, potassium and ammonium are insoluble in water. Tertiary sodium phosphate is valuable as a detergent and water softener. The primary phosphates tend to be more soluble.Phosphates, which are an important component to metabolism in both plants and animals, help in the first step in oxidation of glucose in the body. Primary calcium phosphate is an ingredient of plant fertilizer.Phosphates have caused increasing attention recently. The focus is on the environmentally harmful effects in household detergents. Wastewater, from laundering agents, contains phosphates, which are said to be a water pollutant. Most laundry detergents contain approximately 35% to 75% sodium triphosphate (Na5P3O10), which serves two purposes. Providing an alkaline solution (pH 9.0 to 10.5) is necessary for effective cleansing and also to tie up calcium and magnesium ions found in natural waters and prevent them from interfering with the cleansing role of the detergent. Eutrophication is the progressive over-fertilization of water, in which festering masses of algaes blooms, choking rivers and lakes. Phosphorus compounds act as a fertilizer for all plant life, whether free-floating algae or more substantial rooted weeds, and are implicated in eutrophication. Many countries control phosphate levels, whereas Switzerland has banned the use of phosphates. The marine environment is both fragile and more resistant than the terrestrial ecosystem. It is fragile for the reasons that nutrients are generally present in very low concentrations, permanently consumed by living organisms and pollutants diffuse rapidly. Lakes and rivers are extremely complex ecosystems. Nutrients are taken up by both algae and rooted weeds. The weeds act as a shelter for fish larvae and zooplankton, both of which eat algae and are, in turn, eaten by larger fish. Scientists have concluded that unpolluted lakes can absorb surprisingly large amounts of phosphates without uncertainty. When a fertilizer, such as a phosphate, is added more algae will grow, and consequently will the populations of zooplankton and fish. Difficulties only arise when the lake is already impure. Zooplankton are sensitive to their environment and many substances are toxic to them. If any of these substances, including phosphates, are present the zooplankton population cannot increase. Adding phosphates to this polluted system will case algae growth. The floating masses cut off the light supply. Weeds die and decompose using up dissolved oxygen, and causing sulfurous smells and plagues. Deprived of shelter and food, the fish larvae starve. The lake is well on the way to catastrophe. Without wetlands there would be a minimal amount of fresh drinking water due to the fact that wetlands filter the waters of our lakes, rivers and streams, sequentially reducing contamination of water. The plant growth in wetlands removes phosphates and other plant nutrients washed in from the surrounding soil, consequently restricting the growth of algae and aquatic weeds. This growth is a serious problem in some of Canadas major waterways, where dead and decaying algae deprive the deeper waters of their oxygen.Researches at Lancaster University have studied lakes whose plant and animal life has been killed by acid rain. The excess acid in the lakes can be neutralized easily by adding lime, but this makes the waters rich in calcium. Life will gradually return to the lake but, as these lakes should have low calcium levels, it will not be the same kind of life that existed in lakes before pollution. .u785fc7f20db31a9e1e5d8d06ed5325ad , .u785fc7f20db31a9e1e5d8d06ed5325ad .postImageUrl , .u785fc7f20db31a9e1e5d8d06ed5325ad .centered-text-area { min-height: 80px; position: relative; } .u785fc7f20db31a9e1e5d8d06ed5325ad , .u785fc7f20db31a9e1e5d8d06ed5325ad:hover , .u785fc7f20db31a9e1e5d8d06ed5325ad:visited , .u785fc7f20db31a9e1e5d8d06ed5325ad:active { border:0!important; } .u785fc7f20db31a9e1e5d8d06ed5325ad .clearfix:after { content: ""; display: table; clear: both; } .u785fc7f20db31a9e1e5d8d06ed5325ad { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u785fc7f20db31a9e1e5d8d06ed5325ad:active , .u785fc7f20db31a9e1e5d8d06ed5325ad:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u785fc7f20db31a9e1e5d8d06ed5325ad .centered-text-area { width: 100%; position: relative ; } .u785fc7f20db31a9e1e5d8d06ed5325ad .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u785fc7f20db31a9e1e5d8d06ed5325ad .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u785fc7f20db31a9e1e5d8d06ed5325ad .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u785fc7f20db31a9e1e5d8d06ed5325ad:hover .ctaButton { background-color: #34495E!important; } .u785fc7f20db31a9e1e5d8d06ed5325ad .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u785fc7f20db31a9e1e5d8d06ed5325ad .u785fc7f20db31a9e1e5d8d06ed5325ad-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u785fc7f20db31a9e1e5d8d06ed5325ad:after { content: ""; display: block; clear: both; } READ: The Human Development of a Six Year Old Essay The answer, they have concluded, is to add phosphates. These phosphates work by shielding the water. This depends upon nitrate ions in the lake. Contradictory, these ions also are produced by acid rain, contain oxides of nitrogen from combustion sources. These fertilizers do not alter the pH level of the water. Instead, they stimulate the growth of plants. The plants absorb the dissolved nitrates, generating hydroxide ions, which in return neutralize the excess acid.Removal of phosphates from detergent is not likely to slow algae growth in containing substances. It may actually prove disastrous. Its replacement with borax will definitely be disastrous. Scientists are unsure of borax role in plant growth. It is not required by algae and other micro plants, but it is essential to higher plants. However in excessive quantities, about 5 micrograms of boron per gram of water, boron severely damages plant life. Highly alkaline substances, gel proteins and sodium hydroxide is hazardous substances. Another concern is the fact that each year thousands of children swallow detergents resulting in serious injuries or death. In conclusion, the only way to overcome the disastrous effects of phosphates is to find an alternate. However, an acceptable substitute for phosphates has not yet been found. Washing only with synthetic detergents would require so much detergent that the cost per wash would increase significantly. Another alternative is the substitution of synthetic nonionic detergents for ionic detergents in use. Nonionic detergents are not precipitated by Calcium of Magnesium ions. This would reduce the risk contaminating our lakes and rivers.

The Tata Simulation

Introduction To sustain product value and market presence, business executives develop strategic market decisions using different financial models (Chang Weng, 2012). Using Tata simulation, Quasar’s executives can develop a successful marketing strategy. The simulation game provided real experiments in various market structures. Thus, the simulation game will improve a firm’s market decision.Advertising We will write a custom assessment sample on The Tata Simulation specifically for you for only $16.05 $11/page Learn More The interactive simulation game provides business insight in a market environment (Chang Weng, 2012). As a result, business investors can understand market trends in a monopolistic, oligopolistic, and perfect market structures (Dibb, 2002). The simulation game influences product demand and increases profit. As a result, Quasar can improve its competitive advantage using simulation games. Monopoly We will consider various market structures to understand the importance of the simulation exercise. The features of monopoly market include homogenous products, market dominance, and price regime. As a result, the features of monopoly market influence product demand. Let us consider the price regime of $2500 to increase market profit to $1.29 billion. Thus, at the point of intersection, the marginal cost of the product equals the revenue. If the company’s investors want to maximize profits through expansion, advertisement budgets must be approved (Jedidi, Mela, Gupta, 1999). As a result, annual budget for advertisements will increase by 200%. By calculation, 7.7 million units of the products will generate the anticipated revenue. The increase in the cost of advertisements will influence product demand. In the second scenario, we discussed the effects of the production process on demand. Thus, an efficient production process will increase the daily production rate. As a result, we will increase prof it if we produce 9.4 million units at $2200 (Rothaermel, 2012). The simulation game revealed that advertising is an effective marketing strategy. Thus, marketing trends determine the change in strategy and production. From the above scenario, we can deduce that advertisements create product awareness better than other marketing factors. Thus, product dynamics can be improved through advertisements (Porter, 2012, 2013). However, the firm’s production process can be upgraded in two ways. First, we could increase production inputs such as equipment and raw materials. For example, upgrading production plant from manual to digital would improve the production capacity of the organization.Advertising Looking for assessment on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Thus, more products will be produced to generate profit. Second, we could upgrade employee’s efficiency to reduce waste (Chang Weng, 2012). Th us, employee training will increase the efficiency of the production department. Oligopoly We will analyze the importance of the simulation exercise in the oligopoly market structure. The market structure faces similar products and competitive price regime. As a result, must protect its stock value to increase demand. Thus, lowering the price of a substitute product, the company will pull more customers to increase profits. Product differentiation can be achieved through cost leadership. Thus, cost leadership is a factor that causes barriers for new entrants. Previous studies revealed that customer’s value influenced the demand for a particular product. Thus, we can alter the demand for a particular product using similar market principle. For example, customer feedback can be used to access the quality of the product or service. However, a decline in customer relation will affect the firm’s competitive advantage. The oligopoly market structure has substituted products that decrease the comparative advantage of an organization. Thus, price review and product quality will improve the competitive advantage of the firm. The simulation game provides valuable information for profit maximization. Consequently, customer satisfaction can be improved using cost leadership strategy and service feedback. Perfect competition A perfect market structure requires the strategic alliance. As a result, a firm will lose its comparative advantage if the demand decreases. Thus, strategic investment is a major factor that influences profit maximization (Kotler Keller, 2009). In a perfect market, the cost of advertisements does not affect demand. Thus, customer value and satisfaction will improve product demand (Noble Kumar, 2008). The features of the perfect market structure include homogenous product, new entrants, zero investments, and market dynamics. As a result, price differentiation will not affect product demand. The simulation exercise revealed that effective operations, motivation, customer relationship, corporate citizenship, and good business ethics improve the value of a firm’s product. As a result, consumers know the market trends and environment. In a perfect market structure, customers control the demand for a particular product or service. Thus, executives can improve customer relations to generate profit. Customer management must be upgraded to reflect market trends. A satisfied client will return for the same product or service.Advertising We will write a custom assessment sample on The Tata Simulation specifically for you for only $16.05 $11/page Learn More Conclusion The simulation exercise exemplifies the benefits of strategic market information (Grant, 1991). Thus, profit maximization depends on the marketing strategy. Business executives can formulate the marketing stagy using strategic simulation exercises. Thus, strategic marketing and operations determine the competitive advantage o f an organization (Grant, 1991). The simulation game revealed the importance of business strategies, and product value. From the analysis, we revealed that alliance, system upgrade, customer value, brand value, product differentiation, and price regime influences profit maximization. Consequently, company executives must upgrade their infrastructure to align with market trends. References Chang, W. Weng, S. (2012). Revisiting customer value by forecasting e-service usage. Journal of Computer Information Systems, 21(1), 41-49. Dibb, S. (2002). Marketing planning best practice. The Marketing Review Journal, 2(1), 441-450. Grant, M. (1991). The resource based theory of competitive advantage: Implications for strategy formulation. California Management Review, 33(3), 122-345. Jedidi, K., Mela, F., Gupta, S. (1999). Managing advertising and promotion for long-run profitability. Marketing Science Journal, 18(1), 1-22. Kotler, P. Keller, L. (2009). A framework for marketing management ( 4th ed.). Upper Saddler, NJ: Pearson Education.Advertising Looking for assessment on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Noble, H. Kumar, M. (2008). Using product design strategically to create deeper consumer connections. Business Horizons, 51(2), 441-450. Porter, M. (2012). The five competitive forces that shape strategy: In HBR’s 10 must reads on strategy. Economics Journal, 7(1), 537-560 Porter, M. (2013). The five competitive forces that shape strategy. Cambridge, USA: Harvard Business Publishing Video. Rothaermel, F. (2012). Strategic management concepts. Irwin, USA: McGraw-Hill. This assessment on The Tata Simulation was written and submitted by user Mikayla Cline to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Give reasons for your answer showing that you have considered more than one point of view in your answer Essays

Give reasons for your answer showing that you have considered more than one point of view in your answer Essays Give reasons for your answer showing that you have considered more than one point of view in your answer Essay Give reasons for your answer showing that you have considered more than one point of view in your answer Essay Do you agree or disagree? Give reasons for your answer showing that you have considered more than one point of view in your answer.This is a very difficult question to answer, as it is a very complex subject. The law in Britain disallows for euthanasia however it is legal for abortion to take place. Killing has always been seen as immoral. (Genesis 27) Thou shalt not kill.In the story of creation God built up the world in seven days. He made plants and animals to serve us. Its whole point is to show to us that we get life from God and that we must respect and be thankful for the gift we have been given.Despite this there are many occasions were people feel that euthanasia and abortion are necessary. Euthanasia is a gentle or easy death and is used to show compassion to those who are in incredible pain. E.g. Diane Pretty is a sufferer or motor neurone disease. She is currently fighting for the right for her husband to kill her without him getting imprisoned after wards. Since she caug ht the disease the condition of her life has deteriorated immensely. She is now in a wheelchair, her limbs do not work and she has to be fed through a tube. She is in a lot of pain however her intellectual abilities and he capacity to make decisions is unimpaired. This woman is an adult that should be allowed to make decisions for herself. It must be causing her much physical and mental distress the pain she is going through, waiting for the time when her lungs will collapse and she will suffocate to death.Euthanasia is an easier way out for her. She will be able to die with dignity and her family will no longer have to watch her suffer any longer. But if she was to use euthanasia legally it would path the way for others to do so as well, and could even lead on to involuntary euthanasia. It has occurred in the past that patients that have been written off by doctors have recovered fully. People when they are in a lot of pain make decision that they dont really mean because they are not thinking straight. Many patients who would have decided to opt for euthanasia are relieved now that it wasnt made legal because they are now living a better quality of life than they ever were. Some feel that the pain they went through made them stronger and a better person, as it was a time for them to reflect on the way that were living their life.For abortion- having a baby can be stressful, especially if it is an unwanted one. If there is a chance that having the baby would physically harm the mother then some believe that it is justifiable to terminate the babys life. However God does everything for a reason. It could be time for the mother to die and the baby to go and live a fruitful life. It can also be justified to have an abortion if the baby is going to be born seriously disabled, however Stephen Hawkin is an example of a man who has still managed to achieve great success despite his serious disability.If a woman was rapped and left pregnant it would be a very hard de cision to keep the child. It wasnt her fault for having an unwanted child, and it would be understandable for her to have an abortion. If the baby was spared its life then it could be left with living a life of resentment, but we also have to remember that it is not the babys fault as well.I have a very open minded opinion when it comes to euthanasia however I do not endorse it. I understand that being left in the situation were euthanasia is an option is very difficult and I would hate to be the one to make a decision concerning it. If someone who was close to me was ill, and dying was the only way of alleviating their pain and it was their definite choice then I would probably fight to help his or her cause. However I do believe that involuntary euthanasia is wrong and that it is the same as committing a murder no matter how much the person who has done it believes it to be an act of mercy.My opinion on abortion is much stronger. I believe abortion on demand is very wrong. Contrac eptives are not hard to get and if those involved are thought responsible enough to have sex then they are also responsible enough to look after the child. Unfortunately this is not always the case. However there is another option of adoption. Many young parents who cannot have children would love an opportunity to raise a child and call it their own. This I believe is a much better decision. I do have more sympathy for girls who have been rapped and left pregnant but I believe that it would be better for the baby to be given up for adoption, as it was not the babys fault to begin with. I have reservations about babies who are endangering the life of the mother. I think a course of action should be taken up with doctors to decide what is best. If there was no chance of the baby living without the mother then abortion is ok as it is better to save one live than lose two.So to summarise my opinion I think that Euthanasia is more acceptable than abortion. As euthanasia is the taking of your own life, if the person is really so determined to die then I say let them and end their suffering. Abortion however is the taking of someone elses life and is not acceptable but I do have reservations about it.

Anchorman Movie Quotes

Anchorman Movie Quotes Anchorman is a crazy comedy that focuses on important issues that emerged in the 1970s- womens liberation being one of them. The movie is subtitled The Legend of Ron Burgundy. When the movie opens, Ron is the most happening anchorman in San Diego. As the character Bill Lawson says, He was like a god walking among mere mortals. All this changes when Veronica Corningstone enters the scene, wanting to be the top anchorwoman. Ron Burgundy cannot accept it. He is incredulous that a woman could aspire to become an anchorman. There is a constant battle between Ron and Veronica throughout the film. Read these Anchorman movie quotes and get a glimpse into this funny film. Ron Burgundy I love scotch. Scotchy, scotch, scotch. Here it goes down, down into my belly.Im a man who discovered the wheel and built the Eiffel Tower out of metal and brawn. Thats what kind of man I am. Youre just a woman with a small brain. With a brain a third the size of us. Its science.Well, I could be wrong, but I believe, uh, diversity is an old, old wooden ship that was used during the Civil War era.Youre so wise. Youre like a miniature Buddha, covered with hair.Im in a glass case of emotion! Veronica Corningstone Oh, Ron, there are literally thousands of men that I should be with instead, but I am 72 percent sure that I love you! Brian Fantana No, she gets a special cologne ... Its called Sex Panther by Odeon. Its illegal in nine countries.  Yep, its made with bits of real panther, so you know its good. Champ Kind I woke up on the floor of some Japanese familys rec room, and they would NOT stop screaming!  We need you. Hell, I need you. Im a mess without ya. I miss you  so damn much. I miss being with you. I miss being near you! I miss your laugh! I miss your scent. I miss your musk. When this all gets sorted out, I think you and me should get an apartment together. Bill Lawson Bob Dylan once wrote, The times, they are a-changin. Ron Burgundy had never heard that song.  There was a time, a time before cable, when the local anchorman reigned supreme. When people believed everything they heard on TV. This was an age when only men were allowed to read the news. And in San Diego, one anchorman was more man than the rest. His name was Ron Burgundy. He was like a god walking amongst mere mortals. He had a voice that could make a wolverine purr and suits so fine they made Sinatra look like a hobo. In other words, Ron Burgundy was the balls. Brick Tamland Im Brick Tamland. People seem to like me because I am polite and I am rarely late. I like to eat ice cream and I really enjoy a nice pair of slacks. Years later, a doctor will tell me that I have an IQ of 48 and am what some people call mentally retarded. Tino We have a saying in my country: – The coyote of the desert likes to eat the heart of the young and the blood drips down to his children for breakfast, lunch, and dinner. Wes Mantooth At the bottom of my gut, with every inch of me, I plain, straight hate you. But dammit, do I respect you!

Assessment Assignment Example | Topics and Well Written Essays - 2000 words

Assessment - Assignment Example From my review, it is evident that Mr. G’s condition with arthritis is advancing to a more chronic stage as he reports most of his activities around the joints having rapidly reduced. The subjective data is important in revealing the experiences of the patient from a firsthand account. On the other hand, objective data is important in determining the clinical status of the patient through examination and tests. During the collection of information, confidentiality and information safety is upheld. Upon assuring the patient that their information may be kept private, they can disclose some of the private information related to their condition. In addition, I do not engage in any further research concerning the patient without their consent in order to limit any chances of intrusion into their private information. Some of the patient assessment tools that bare within nurses, which are applied in assessing morbidity of the patients. These tools include the decision-making tools, which provide guidelines on the main approach to determining the morbidity of the patients including ruling out of some of the cases in relation to both the subjective and objective data of the patient. Nurses also carry within them education tools that allow them to consider the best technology for assessing patients at each level. Communication tools are also important in creating a rapport with the patient and thus establishing a proper assessment of the morbidity levels. Inspection involves application of vision, hearing, and smell to assess abnormal deviations and conditions within the body of a patient. An example of inspection is the observation for yellow eyes in an individual with jaundice. Palpation involves touching of the patient’s area of body under examination with varying parts of one’s hands, while employing different degrees of pressure. This can be employed when checking for cancerous lumps in the breast. In addition, Percussion requires one to tap their

Sociology Research Proposal - Second part to Literature Review Essay

Sociology Research Proposal - Second part to Literature Review - Essay Example The American September 11, 2001 World Trade Centre tragedy was one of severe calamity which claimed many lives. The 9/11 event was followed by another act of terrorism on July 7 in London: A bombing in 2005 which claimed 56 lives. These two activities dominated much of media attention worldwide creating a linkage of a particular religious group in these two activities. The method by which media reporting of these terrorist activities is presented often portrays Islamic-based or Muslim groups in an unfavourable light, creating questions as to the credibility of reporting the events as being somewhat biased. Media reporting often fails to report terrorist activities with objectivity, leaving Australian citizens with a one-sided viewpoint regarding the Islamic faith as a whole, likely creating a level of unsubstantiated discrimination against this entire religious group. This proposed study is designed to examine the reporting methods and media portrayal of Islamic terrorist organizations which might be competently attributed to Australian social discrimination against Muslim individuals. It is proposed that this link can be established between media and Islamic discrimination through analysis of media content within the period followed by the September 11 and July 7 terrorist tragedies. The recent increase in global terrorist activities and the method by which terrorists have conducted many of their hostile activities have attracted attentions of individuals from media and society as a whole. Repetitive press linkage of one particular religious group has given rise to the interest behind this research. The aforementioned American and British tragedies have boosted the over-generalization of the Muslim community as a whole by the media worldwide. Even more specific, Australian media has taken an active interest in the portrayal of those in the Islamic faith as being generically linked to terrorist

Fetal Genetic Disorders Lead to Abortion Essay Example for Free

Fetal Genetic Disorders Lead to Abortion Essay When a woman first finds out that they are pregnant many factors of worry are present. One is particular is the worry of a genital defect. As women age their percentile chance of having a baby with a genital defect changes drastically. Common genetic disorders are trisomy 13, Patau syndrome, trisomy 18, Edward’s syndrome, and trisomy 21, Down syndrome. Although these can be treatable if a baby lives to adult age they will have a long list of medical problems to live with. Genital defects in babies is directly linked to the rate at which abortions occur. Although it may be easier to abort a baby with a genital defect it is still as wrong no matter what the circumstances. In order for someone to fully understand what having a baby with a specific genital disorder would be like, they must first understand the effects and symptoms of these disorders. When a baby is formed they have 46 chromosomes, 23 from their mom, and 23 from their dad. When nondisjunction occurs, no full separation of a chromosome pair is when genital disorders become present. Nondisjunction of two chromosomes 18 during the formation of an egg or sperm is by far the most common cause of Edwards syndrome. † (Gale Encyclopedia of Genetic Disorders) The interesting thing is that nothing before or during pregnancy causes this and nothing can be done to prevent it. The only well supported factor is that as the mother’s age increases there is a larger chance for complications. â€Å"Unlike Down syndrome, the developmental issues caused by Trisomy 18 are associated with medical complications that are more potentially life-threatening in the early months and years of life. (Trisomy 18 Foundation) Because of this 50% of babies with Trisomy 18 taken to term will be stillborn. (Trisomy 18 Foundation) Though there have been rare cases of people living to adulthood with this disease, they face life threatening complications that will be present until the day they die. Abortion has been present since the early 1800s and is still a major issue today. The most well known case dealing with abortion is that of Roe vs. Wade. In this case Wade was fighting against Roe by saying that if they rule abortion unconstitutional they â€Å"improperly invade a right said to be ossessed by a pregnant women, to choose to terminate her pregnancy. †(Herring 86) The final ruling on this case was that women should have the legal rights to her body and should be able to choose whether or not they will terminate their pregnancy. Several factors determine why a mother would choose an abortion. Single parenthood, not enough income, just doesnt want the baby, and/or medical issues. But one of the more rising issues is the fact that women will abort babies when they get a bad diagnosis. If their baby is going to be mentally retarded then why have it, the easier thing would be to just get rid of it. This has been the growing choice among mothers these days, especially the younger ones. By age 32 a women is 67% likely to have a baby with a genital defect, and is therefore 45% more likely to have an abortion. (Herring 193) The rising controversy of abortion can be directly linked to the diagnosis of fetal genetics disorders. If a woman receives the diagnosis that her baby will be born with Down syndrome and a series of other health issues then why give birth? If the baby is not going to be perfect then there are several women out there that feel the baby has no worth living. Every fetus becomes present at conception and deserves to live whether or not they have a genital defect. Most defects are treatable today and even the ones that are not if the baby is going to die anyway then why not let it die on it’s own terms, instead of terminating it. This is the argument that has been present since the early 1800s. In Roe vs. Wade the Supreme Court ruled that they did not have the right to tell a woman what to do with her body. But murder is a capital crime as well. So the real debate should not be that abortion is legal, the real issue should be whether or not abortion is seen as murder. Webster’s dictionary defines murder as the unlawful premeditated killing of a human being by another and also defines abortion as the deliberate termination of a human pregnancy. But when is a baby considered a human? When they are conceived, or when they are born? It would be considered murder if someone killed a baby after they were born, so why is it not considered murder if someone kills a baby before they are born. This is the true underlying issue of abortion. If the legal system can realize their gaps in their logic then maybe they can figure out that murder is murder no matter how big or how small a human is. Everyone has different morals and beliefs on what they think is right or wrong. But know matter what their moral or spiritual background n one can deny a human being life. So whatever the reason for abortion there need only be one reason against abortion. It is killing plain and simple. If killing is illegal then so is abortion.

knowledge :: essays research papers

2.4 There can be differences between the knowledge people access through school and that they feel to be really useful. Interview two members of your family about their views of school knowledge and what they have found to be really useful for them. Drawing on the reading for this Unit, analyse these interviews and discuss how what factors might have impacted on their view of what constitutes really useful knowledge. The concept of knowledge in any society is a fluid, ever-changing notion which has different connotations depending on time and place. Typically what is thought of as knowledge in any given society is greatly influenced by the demands of the work that society most commonly carries out. Today, for example, in Western twenty-first century society it is claimed that we are now living in a ‘post-industrial’ society or have ‘entered into an information age’ and as such what we define as knowledge has altered in as little time as three decades. Knowledge can be gained independently at one’s own free-will or from life experiences but it is via school that nearly all of British people gain the foundations of their own personal knowledge. What makes education such an interesting subject for scholars is that it is governments who define what knowledge should be taught in schools and what knowledge is ‘useful’ despite what pupils themselves may think. For the purpose of this essay I have interviewed two former students who both studied in state schools in Edinburgh albeit a generation apart. I wish to analyse what both these individuals thought constituted ‘useful’ and ‘useless’ knowledge taught during their schools lives and if the fact that one was at school in the 1960’s and the other attended school in the late 1990’s/early 21st century resulted in any differentiation in their opinions. Knowledge at school can be taught in three ways; Academic knowledge, practical knowledge and radical knowledge. Each of these systems has their own unique method of delivering knowledge to the pupil and have varying degrees of ‘usefulness’. Academic knowledge could also be known as the ‘traditional’ form of delivering information to school pupils. Proponents of such methods would claim that it is not the actual information which academic knowledge presents to the pupil, rather the methods in which this information is delivered that is beneficial. In this sense then it could be claimed that academic knowledge is merely knowledge for knowledge’s sake or ‘useless’.

Alzheimer’s Disease Research Paper Essay

Abstract: Alzheimer’s disease is the most common cause of dementia in elderly individuals. Currently, 4.5 million people in the United States approximately have Alzheimer’s disease. (Burns) Alzheimer’s disease presents the victim with a sharp decline in memory, language, visuospatial perception, executive functioning and decision-making. Because this disease is so harsh on people’s personality, behavioral and psychiatric symptoms are frequently present in Alzheimer’s disease. The impact Alzheimer’s disease has on health care is significant and estimated to cost $100 billion dollars per year and predicted to rise as it is a demand to find new medication and the number of Alzheimer’s disease individual rise. (Burns) There is medication available, however there is currently no cure, the medications that are given have symptoms that do not alter the negative progression of the disease. Alzheimer’s disease is defined as progressive, degenerative disorder that attacks the brain’s nerve cells and neurons resulting in a loss of memory, thinking, language skills, and behavioral changes. (Burns) Alzheimer’s disease is characterized by cognitive dysfunction, psychiatric symptoms, behavioral disturbances, and difficulty performing daily activities. Alzheimer’s disease is currently the 6th leading cause of death in the United States and presently 4.5 million Americans are living with it. Alzheimer’s disease is the leading cause of dementia in elder individuals. (Burns) Even though there is no cure for Alzheimer’s disease, the health care costs are extremely high, being just over 100 billion dollars per year. The hopefulness of the development of a cure or new therapies becomes more desperate every year for new advances in the future. (Burns) The symptoms of Alzheimer’s disease in every individual vary; the disease can be extremely severe and other times slightly mild. Because Alzheimer’s disease is progressive it advances as time goes on, it starts off as the individual becomes forgetful and looses a small amount of memory and continues to severe dementia and loosing memory completely. The cognitive dysfunction of a person with Alzheimer’s disease includes memory loss, language difficulties, and executive dysfunction, which consists of a loss of higher level planning and intellectual coordination skills. (Burns) The psychiatric symptoms and behavioral disturbances can be anything from depression and agitation to hallucinations. The psychiatric symptoms of Alzheimer’s disease can also be collectively termed as non-cognitive symptoms. (Burns) The general symptoms of memory loss is always the first symptom of a majority of the cases of Alzheimer’s disease. The gradual onset of memory loss has the same symptoms as normal aging, because ageing shows symptoms of some dementia as well, this can understandably become confusing to diagnose, and however Alzheimer’s disease is not a normal part of aging. (Burns) The onset of Alzheimer’s disease is sly and emerges with a mild loss of memory and continues on with difficulty in finding the right word to go along with sentences. A diagnoses occurs only when the symptoms interfere significantly with everyday life such as social and work functions. Personal and emotional changes within the individual are very common for people who have Alzheimer’s disease. Major depressive disorder occurs in 20-35% of cases, while anxiety reaches 15-25% of people who have been diagnosed with Alzheimer’s disease. (Burns) Every 67 seconds someone in the United States develops Alzheimer’s disease. Women seem to get his the hardest with this disease. In a women’s 60’s, the estimated risk for developing Alzheimer’s is 1 in 6 and two thirds of Americans with Alzheimer’s disease are women. (Burns) Not only are women more likely to have Alzheimer’s, women are also more likely to be caregivers of those with Alzheimer’s disease. Alzheimer’s disease leads to nerve cell death and tissue loss throughout the brain. Over time, the brain shrinks dramatically because of this, affecting nearly all of its functions, especially the memory. The cortex of the brain  shrivels up and damages areas involved in thinking, planning, and remembering. (Fackelmann) Shrinkage is especially threatening in the hippocampus, which is the area that forms new memories. The ventricles, which are the fluid-filled spaces within the brain, grow larger to fill in the places that have shriveled up. The tissue within an Alzheimer’s patient has fewer nerve cells and synapses than a healthy brain. Nerve cells and synapses are what carry messages throughout the brain they are crucial to the biological computations that make up perception and thought. The dead nerve cells contain tangles, which are made up of twisted strands of another protein. The small clumps can clock the synapse and can activate the immune system to trigger inflammation. (Fackelmann) The plaques and tangles spread throughout the cortex in a predictable pattern as Alzheimer’s disease progresses. The rate of the progression of the tangles and plaques within the brain varies significantly. (Fackelmann) People with Alzheimer’s disease live an average of 8 years, but some individuals can survive up to 20 years. In a severely advanced Alzheimer’s disease most of the cortex is severely damaged. (Fackelmann) This is where the brain had shrunk dramatically because of widespread cell death. In this stage, individuals lose their ability to communicate, recognize their family and loved ones, and to care for themselves in their daily activities. The cause of Alzheimer’s disease is unknown, however researchers have linked several risk factors with Alzheimer’s disease such as an increasing age, family history, head injury (anti-inflammatory drugs have been associated as a reduction of risk), depression, hypertension, high cholesterol, low physical and cognitive activity, diabetes, diseases that cause mutations of chromosomes 1, 14, and 21, ApoE genotype, and individuals diagnosed with down syndrome eventually develops the neurological symptoms of Alzheimer’s disease. (Fackelmann) The genetic contribution to Alzheimer’s disease is a risk. The risk for the first degree of relatives of people with the disease is estimated at 10-40% higher than unrelated people. (Whalley) The fact that monozygotic twins (twins who share 100% of their genetic material) have a higher concordance rate than dizygotic twins indicates that there is a significant genetic  component to Alzheimer’s disease. (Whalley) Because of the risks stated above, researches suggest that environmental factors are also a contribution to the diagnoses of Alzheimer’s disease. Environmental factors is confirmed by the fact that the strongest association is not true across all races; 50% of white patients with Alzheimer’s disease do not carry an e4 allele (ApoE genotype), which is a significant risk in getting Alzheimer’s disease. (Whalley) The cure for Alzheimer’s disease is uncertain and is mainly focused on therapeutic treatments that help some dementia and other symptoms associated with it. For clinical reasons, non-drug interventions should be used initially, especially if the symptoms are not causing stress or placing the individual at risk to themselves or to others. If non-drug remedial interventions have no effect, cholinesterase inhibitors are the conventional drug treatment of choice for Alzheimer’s disease. Cholinesterase inhibitors have a moderate beneficial symptoms associated with the drug. The drug modifies symptoms in the minority of people with Alzheimer’s disease because it is nicely tolerated in the majority of individuals. Memantine is a drug that is a glutamatergic antagonist that trials have found effective in individuals that have severe dementia, however it is restricted to those in clinical trials. Cholinesterare inhibitors and memantine are known to produce little identifiable improvements in the activities of daily life. Non-drug approaches are not effective in helping memory loss, even though there are therapeutic techniques that help retain memory and can offer support for people with mild dementia. Sources Burns, A. Alzheimer’s Disease. British Medical Journal, 338, 467-471. Retrieved June 2, 2014 Fackelmann, K. Forcasting Alzheimer’s Disease. Science News, 149, 312-313. Retrieved June 2, 2014 Whalley, L. Genetics of Alzheimer’s Disease. British Medical Journal (clinical research edition), 1556. Retrieved June 2, 2014

Literary Analysis: Sonny’s Blues

In â€Å"Sonny’s Blues,† by James Baldwin, the two main characters, Sonny and the narrator, face many conflicts with each other. These conflicts all contribute and lead to the climax of the story, the scene in the narrator’s apartment. The first conflict between these two characters occurs after their mother dies when the narrator discovers Sonny’s dream to become a jazz piano player, which the narrator believes is a waste of his life. Their inability to see eye-to-eye on this matter is what causes so much tension in their relationship throughout the rest of their lives. The narrator feels that it was his job to steer Sonny in the right direction after remembering the promise he made to his mother, a promise he made before she died. To help his brother, the narrator decides Sonny should live with his wife’s family, Sonny reluctantly agrees, which leads to the next conflict. The narrator believes that it is in Sonny’s best interest for him to live with his wife’s family while he is finishing college. Sonny is not thrilled with the idea but reluctantly agrees in order to avoid another argument. While living with his sister-in-law’s family, Sonny spends all of his spare time practicing the piano, which his hosts do not care for. Then, despite Sonny’s efforts to hide it, his sister-in-law’s mother discovers Sonny’s truancy. The two fight and Sonny understands the burden he has put onto the family, causing him to join the navy. When Sonny finally comes back from the war, the two brothers finally see each other weeks after Sonny returned home, leading to the climax of the story. When Sonny returned from the war to New York, the two brothers did not see each other for quite some time. When they finally did see each other they get into a huge fight about Sonny’s decisions in life. The narrator is upset about Sonny’s drug abuse and decision to waste his life and become a jazz pianist. Sonny is angered at his brother for abandoning him when he needed his brother most and for his brother’s inability to see him as a musician. The narrator learns about Sonny’s frustration but still cannot see his brother’s point of view and ends up walking away commenting on how Sonny will need him one day. This brutally honest argument serves as the climax between these brothers in the story. The two conflicts at the beginning of the story pave the way to the major argument towards the end of the story. The reoccurring problem between these two is the narrator’s inability to understand and be there for his brother. Each of the conflict between the two never gets resolved, just brushed off to the side, building up tensions between the two and end up boiling over. The narrator believes that his brother is below him because of his drug abuse and life choices. Most of his life he wants nothing to do with him because he cannot understand him. He ends up pushing Sonny away for most of the story after each conflict, not caring where Sonny is or whether he is alive or not. Unfortunately this is a reoccurring problem with sibling, especially with the older sibling. Like the narrator, many older siblings believe that they know best for their younger sibling, and when their brother/sister goes against what they say the two begin to become distant. Luckily for Sonny and the narrator, they were able to put aside their differences and the narrator was there for Sonny when he performed, and watching him on stage allows the narrator to finally understand Sonny and realize what he is made of. Due to their upbringing and the differences between Sonny and the narrator, they went through many conflicts in the story which all led up to the climax of the story. Their arguments all consisted of the narrator’s misunderstanding of Sonny and who he really is, and trying to change who he wanted to be. Also, each of their arguments never were really solved, just brushed of to the side causing more tension between the two. All these arguments eventually add up to the final big argument between the two. Surprisingly enough, this argument is what brings them together and allows the narrator to get to know Sonny and learn that he never really knew who his brother was.

The History of Medicine and Major Medical Inventions

The History of Medicine and Major Medical Inventions By defintion, medicine is the science of diagnosing, treating, or preventing disease and damage to the body or mind. A medical invention would be any instrument, machine, implant, or similar article that is useful in the diagnosis, treatment, or prevention of disease, for example: the thermometer, artificial heart, or a home pregnancy test. A Ambulance, Antibody Labeling Agent, Antiseptics, Apgar Score, Artificial Heart, Aspirin B Band-Aids, Blood Bank C Cardiac Related, Cataract Laserphaco Probe, Catheter, Catscan, Cloning, Contact Lenses, Cortisone, CPR D Dentistry, Diabetes Related, Dialysis Machine, Disposable Diapers E,F,G EKG Electrocardiography, Fetal Monitor, Genetics, Glasses (Eye) H Heart Lung Machine, Hepatitis Vaccine, HIV Protease Inhibitors I,K,L Insulin Process, Laser Eye Surgery, Liposuction M Microbiology Related, Microscope, MRI N,O Nystatin, Oral Contraceptives P,Q,R Pap Smear, Pasteurization, Penicillin, Pentothal, Polio Vaccine, Prosthetic, Prozac, Respirator S On June 5, 1984, the Safety Cap for Medicine Bottle (Child-Proof) was patented by Ronald Kay, Safety Pin, Smart Pill, Stethoscope, Syringe T Tagamet, Tampons, Tetracycline, Thermometer U,V, Ultrasound, Vaccination Needle, Viagra, Vitamin Production W,X,Y,Z Wheelchairs, X-Ray History of Medicine The History of MedicineA timeline of medical discoveries, inventions, advances, and events from prehistoric times to the present.History of MedicineA museum dedicated to collecting 20th century medical research instruments and computers at the National Institutes of Health.Ancient Medicine: From Homer to VesaliusAn on-line exhibition prepared in conjunction with the Colloquium Antiqua Medicina: Aspects in Ancient MedicineAndreas Vesalius De Humani Corporis Fabrica, 1543Modern medicine began in 1543 with the publication of the first complete textbook of human anatomy, De Humanis Corporis Fabrica by Andreas Vesalius (1514-1564).

What You Need to Know About Diploma Mills

What You Need to Know About Diploma Mills A diploma mill is a company that awards unaccredited degrees and provides either an inferior education or no education at all. If youre considering attending an online school, learn as much about diploma mills as you can. This article will teach you how to spot them, how to avoid them, and how to take action if youve been a victim of a diploma mills false advertising. The Difference Between Unaccredited Programs and Diploma Mills If you want your degree to be accepted by employers and other schools, your best bet is to enroll in a school accredited by one of the six regional accreditors. Your degree may still be considered acceptable if it is from a school accredited by another organization recognized by the United States Department of Education (USDE) and/or the Council for Higher Education Accreditation (CHEA), such as the Distance Education Training Council. Being accredited by an agency approved by the USDE or CHEA adds legitimacy to the school. However, not all unaccredited schools can be considered diploma mills. Some new schools are undergoing the lengthy process required to receive accreditation. Other schools have chosen not to seek formal accreditation because they do not want to follow outside regulations or because they do not believe it is necessary for their organization. In order for a school to be considered a diploma mill, it must award degrees with little or no work required. The Two Types of Diploma Mills There are thousands of fake schools in the billion dollar diploma mill industry. However, most diploma mills fall into one of two categories: Diploma mills that openly sell degrees for cash - These schools are straight-up with their clients. They offer customers a degree for cash. Both the diploma mill and the recipient know that the degrees are illegitimate. Many of these schools do not operate under a single name. Instead, they let clients select the name of any school they choose. Diploma mills that pretend to be real schools - These companies are more dangerous. They pretend that they offer legitimate degrees. Students are often allured by promises of life experience credit or fast-track learning. They may have students do minimal work, but they usually award degrees in a very short amount of time (a few weeks or a few months). Many students graduate from these diploma mills thinking that they have earned a real degree. Diploma Mill Warning Signs You can find out if a school is accredited by an organization approved by the Department of Education by searching an online database. You should also keep an eye out for these diploma mill warning signs: Prospective students are bombarded with extreme promises about the degree program.Students are given one bill for the degree instead of being charged tuition for each class or credit hour.The schools website has no phone number.The schools address is a P.O. Box or apartment number.Promotional materials focus heavily on credit for life experience.The school does not have a .edu web address.There are no names of deans, directors, or professors on the website.The schools name is very similar to the name of a traditional, well-known school.Degrees are awarded in a very short period of time - only a few weeks or months.The school claims to be accredited by an organization that is not listed as an accreditor approved by the Department of Education. Diploma Mills and the Law Using a diploma mill degree to get a job could lose you your job, and your respect, in the workplace. Additionally, some states have laws that limit the use of diploma mill degrees. In Oregon, for example, prospective employees must inform employers if their degree is not from an accredited school. What to Do if You've Been Tricked by a Diploma Mill If youve been deceived by a diploma mills false advertising, immediately request a refund of your money. Send a registered letter to the companys address explaining the deception and asking for a full refund. Make a copy of the letter you send for your own records. Chances are low that theyll send the money back, but mailing the letter will provide you with the documentation you may need in the future. File a complaint with the Better Business Bureau. Filing will help warn other potential students about the diploma mill school. It takes just a few minutes and can be done completely online. You should also file a complaint with your states attorney general office. The office will read complaints and may choose to investigate the diploma mill school. List of Diploma Mills and Unaccredited Schools It is difficult for any organization to put together a complete list of degree mills because many new schools are created each month. It is also difficult for organizations to consistently tell the difference between a diploma mill and a school that is simply unaccredited. Oregons Student Assistance Commission maintains the most comprehensive list of unaccredited schools. However, it is not an exhaustive list. Be aware that the schools listed are not all necessarily diploma mills. Also, a school should not be considered legitimate just because it is not on the list.

Operations Management Essay Example | Topics and Well Written Essays - 1500 words - 10

Operations Management - Essay Example 29). Through measuring the effectiveness of the new applications at the CEUPU, it becomes easy to calculate the cycle time for the applications process. What is more, comparing the application process with other different units can be a comparable way of doing the calculations. The processing of an application involves several tasks and operations and so a large number of people are usually involved in the long run. Without doubt, the processing of applications is a prolonged course of action that requires watchful examination by several checkers taught to develop assessments (McFarlan & Delacey, 2003, p. 315). In order to calculate the number of people involved in the processing of an application, it is worth taking a look at some essential elements. To begin with, it is undeniable that a unit deals with roughly over 200 applications on a weekly basis. Reflecting on this point of view, several tasks have to be completed by different employees such as clerks, secretaries, and managers, for the process to run smoothly in due course. What this means is that the number the number of people involved in the process will be determined by the type of execution required in the system. More than 10 members of staff can be helpful towards running the entire procedure. However, it is worth noting that the increased number of people available to run the process may bring confusion when it comes to the allocating of duties. Therefore, it is advised when calculating the number of people involved in the process to consider a small number of people in order to ensure effectiveness is given the first priority. Citing on the fact that the entire processing unit is programmed to perform various tasks, it may be difficult to locate an individual file. Worth mentioning, for to be in position to locate an individual file, several calculations and requirements must be met accordingly. In one way or the other, the central processing unit is designed in such

Final Essay Example | Topics and Well Written Essays - 1250 words - 1

Final - Essay Example Enlightenment presented us with an independent human being with free will and the reason he is provided with by nature. Some ideas of the philosophers of the Enlightenment are used today. Their philosophy differs much from the medieval one. For example, for Aristotle people are animals, which are immoral by nature. The opinion of the philosophers of the Enlightenment is quite the opposite. According to Jean Jacques Rousseau, people are on the contrary good by nature, but then our reality changes them. John Locke supports this idea stating that people have a reason by nature. Philosophy of the Enlightenment presents humans as creatures with free will and masters of their own life. â€Å"New† people were intelligent and had the ability to think and develop independently. The philosophic views of John Locke were supported by Voltaire. He was an active opponent of the church and religion as it imposed multiple ungrounded restrictions on people. The period of the Enlightenment is v ery important for the European history as it is characterized by break of the religious prejudices and the revival of human soul. Numerous masterpieces in various fields of art were created during this period. The Enlightenment changed the history of Europe having reduced the influence of church by affecting people’s minds. ... â€Å""In eighteenth-century France throne and altar were commonly spoken of as in close alliance; their simultaneous collapse ... would one day provide the final proof of their interdependence† (McManners). Napoleon created the terms â€Å"nationalism†, â€Å"nation of welfare†, which influenced the actions of many leaders. Some scholars state that Napoleon is a founder of dictatorship, however, they just do not pay attention to the significance of the French Revolution, while it played a very important role in the development of the modern democracy. It is essential to mention that the Revolution changed the position of women greatly. In pre-Revolutionary France women were considered to be â€Å"failed men† with no rights and influence. â€Å"Women’s testimony is in general light and subject to variation; this is why it is taken less seriously than that of men" as opposed to men, upon whom "Nature seems to have conferred†¦ the right to gover n." In general, "men are more capable than women of ably governing particular matters" ("Women"). The revolution and the example of Napoleon’s beloved Josephine made women re-think their position and provide them with the opportunities to penetrate political sphere. The Industrial Revolution and its impact on Europe The Industrial Revolution is the transition from manual labor to machine labor, from agrarian economy to industrial manufacturing. As a result agrarian society was transformed into industrial society. The Industrial Revolution is characterized by the rapid development of manufacturing on the basis of large-scale machine industry as well as the establishment of capitalism as a main economic system in the world. The industrial Revolution

Atmospheric and Water Quality Essay Example | Topics and Well Written Essays - 2250 words

Atmospheric and Water Quality - Essay Example Moreover, it also included the effects of ground reflection on the plume. (Sutton, 1947) The basis for this model and various other models is the Generalized Dispersion Equation for A Continuous Point Source Plume. (Beychok, 2005) This equation is: Where: is the cross wind dispersion parameter given as: is the vertical dispersion parameter given as: Where is the vertical dispersion with no reflection, is the vertical dispersion for reflection from the ground, is the vertical dispersion for reflection from an inversion aloft and are given as: is the concentration of emissions given in g/m3 at any given receptor that is located at meters downwind of the emission source, meters crosswind from the emission plume centreline and meters above the level of the ground. is the emission rate of the source pollutant given in g/s is the horizontal wind velocity along the plume’s centreline given in m/s is the height of the emission plume’s centreline above the ground given in m is t he vertical standard deviation of the emission’s distribution given in m is the horizontal standard deviation of the emission’s distribution given in m is the height of the inversion aloft’s bottom from the ground The equation presented above compensates for upward reflection from ground as well as for downward reflection from the bottom of any inversion lids present within the atmosphere. The exponential terms in g3 converge rapidly and in most circumstances assuming m as 1, 2 and 3 provide acceptable solutions. as well as are representative functions of atmospheric stability and delineate the turbulence of the ambient atmosphere and of the downwind distance to the particular receptor. Within this arrangement, the most important variables are the degree of atmospheric turbulence and the height of the emission source. Generally dispersion is directly related to the turbulence. Q2. a. Describe the natural chemical reactions by which stratospheric ozone is created and destroyed. [10 marks] Ozone is produced in the atmosphere as the photochemical decomposition of oxygen molecules occurs. (Science Fun, 2011) As diatomic oxygen absorbs ultra violet radiation with wavelengths of less than 240 nm it tends to disintegrate as: O2 ? 2O* (reaction 1) The resulting free oxygen atoms combine with more oxygen molecules to generate ozone as below: O + O2 ? O3 Another mechanism is when ozone molecules decompose when treated with ultraviolet radiation with a wavelength of less than 290 nm. The reaction is as under: O3 ? O2 + O* (reaction 2) b. Explain the link that is believed to exist between pollution and ozone layer depletion. [10 marks] Myriad chemicals released into the air are known to react with ozone causing its depletion. The greatest danger stems from chlorofluorocarbons (CFCs) which are disintegrated by the action of ultraviolet light as below: CFCl3 + hv ? CFCl2 + Cl* (reaction 1) The activated chlorine atom now reacts with an ozone molecule to give off oxygen and chlorine oxide as under: Cl + O3 ? ClO + O2 (reaction 2) The chlorine oxide further promotes disintegration of ozone as under: ClO + O3 ? Cl* + 2O2 (reaction 3) This reaction tends to persist as reactions 2 and 3 proliferate and cause further ozone molecules to disintegrate into oxygen molecules. The net reaction for reactions 1, 2 and 3 becomes:

Medical Tourism Industry In India

Medical Tourism Industry In India Chapter 2: LITERATURE REVIEW 2.1 Medical tourism 2.1.1 Introduction to Medical tourism The word Medical means treatment of illness, disorder or injuries. In general, Tourism means traveling for pleasure. According to World Tourism Organization(WTO), the word Tourism compromises of the activities of persons traveling to and staying in place outside their usual environment for leisure, business and other purposes. Understanding of word medical and tourism individually is not sufficient to define Medical Tourism. Medical Tourism is combination of various and definite activities and clear understanding of such activities is essential. (Dr Prem, medical tourism) Considering the above sets of definitions, the following can be observed: When a person travels across the border and outside their usual environment, to seek medical service, the travel portion of the trip travel is called medical travel, and upon arrival, such person is called medical tourist, and such activities which includes utilization of medical services by the medical tourist, be it direct or indirect hospitality, cultural exposure or site-seeing, is called Medical Tourism. Hence, Medical Tourism could be defined as The Medical Tourism is the set of activities in which a person travels often long distance or across the border, to avail medical services with direct or indirect engagement in leisure, business or other purposes. Medical travel refers to the international phenomenon of individuals traveling, often great distances, to access health care services that are otherwise not available due to high costs, long waiting lists or limited health care capacity in the country of origin. (UNESCAP, 2007) Five key driving the increased popularity of medical tourism: Technology Technological improvements drive medical tourism, like more efficient global transportation and communication systems. The flattening of the world through the Internet and technology in medical industry are improving the quality of services. Patient access to health information on the Internet has increased knowledge and choices. Electronic communications and exchange of health information are faster and easier. Cost When patients dont have health insurance or their health insurance does not pay for all the care they need, the cost of the care is shifted to those patients with health insurance. This is known as Cost Shifting. The competition in industry is not operating on the proper objectives. The focus should be on providing care to patients, not to gain economy of other countries or build the tourism sector from needy to sick patients. Moreover, the cost of medical treatment in developed countries is extremely high. Hence, private, social and corporate health schemes are very costly. The above pay model is shifting to individuals. Therefore, Cost is another driving factor. Need The emergence of the new consumer needs, like avoiding waiting queues to get medical treatment or the possibility to have the latest medical treatment, requires new solutions which are not available in consumers home country. So, Need is another driving factor. Change Hospitals are adopting the more luxury hotel concept rather than a traditional unexciting general wards. After the surgical procedure, there is the opportunity to engage in attractive tourism, which is certainly a better change for patient. For example, a patient may take a safari trip in South Africa after an orthopedic surgery, a Taj Mahal trip after eye surgery in India, and a Mayan cultural experience after cosmetic surgery in Mexico. Hence, Change is another key factor. Demographics Demographic drivers such as an aging population due to baby boomers causing significant strain on national healthcare system are a driving factor. 2.1.2 Why choose India? Medical tourism or health tourism is on a rise in India. It is starting to be considered as one of the most attractive locations for medical tourism. As per a research report Booming Medical Tourism in India Indias medical tourism industry is going to grow by 27% in the time period 2009-2012. In 2007 alone, India received 450,000 medical tourists and is expected to receive close to 1.1 million medical tourists in 2012. Currently India has 16 JCI Accredited Hospitals across the country. Some of the most sought after procedures by medical tourists in India are alternative medicine, bone-marrow transplant, cardiac bypass surgery, eye surgery, orthopedic surgery, In Vitro Fertilization (IVF) or Infertility Treatment and dental procedures (such as dental implants, veneers etc.) commonly known an Dental tourism. Cosmetic surgery or cosmetic procedures and dental tourism are on a rise in India as well. So what are the reasons to choose India as your medical tourism destination? Country No. of Foreigners treated in (2002) From Strength Thailand 6,00,000 USA, UK Cosmetic surgery, organ transplant, dental treatments, Joint Replacement Jordhan 1,26,000 Middle East Organ Transplants, Fertility treatments, cardiac care India 1,00,000 Middle East, UK, USA Cardiac care, Joint replacement Malaysia 85,000 USA, Develop countries Cosmetic Surgery South Africa 50,000 USA Cosmetic Surgery, Dental Treatment First and foremost is the cost factor. The cost savings are immense. As per the report by Booming Medical Tourism in India, medical tourist can save up to 60%-95% on their treatment cost by getting their treatment done in India. The second most important factor according to me is the technology and international standards. Top Hospitals and healthcare facilities in India have the latest equipment and technology, which is at par with the medical facilities in the developed world. With the rise in medical tourism, more and more hospitals are investing in the latest equipments and getting internationally recognized certifications, such as JCI. As per Deloitte report, India has 10 JCI certified hospitals in 2007, and in 3 years India has added 6 more to the list. The doctors in India have the expertise, which again is at par with the doctors in the developed countries. Today Indian doctors in every field are recognized in the world community for their work and contributions. Most of the doctors working in the big name hospitals have degrees and certifications from US and Europe. Medical tourist get priority treatment in Indian hospitals as opposed to waiting for weeks or even months in their own country. This is a huge advantage as patients wanting to undergo say a hip or a knee replacement will have to bare the pain till they are not scheduled for treatment, which sometimes can take up to 3 months. No language barrier. As English is one of the most used languages in India, medical tourists dont feel lost in this country. Also, if you are from a non-English speaking country, translators are provided to make your stay as comfortable as possible. Due to its beautiful culture, history and increased reorganization and popularization of yoga, Ayurveda and meditation more and more people are flocking to India for mental and physical peace. Andhra Pradesh is one of the most prominent state in India for medical tourism as many of the big name medical centers have opened their facilities in this city. Other cities like Mumbai, Delhi, Bangalore, Ahmedabad are quickly catching up to attract international patients. Andhra Pradesh is considered to be the 5th largest state in India and the largest State in South India. It has a population of 76, 210, 007 and a literacy rate of 45.11% (Andhra Pradesh tourism, 2010). It has become a major IT hub. However its growth with respect to the medical tourism is very slow. Andhra Pradesh is very popular for many non-invasive therapies like Yoga and Ayurveda. Apart from these tow alternative therapy, naturopathy, traditional healing systems also play major role in developing medical tourism in the state. Recently it is competing with other states as some world class hospitals are established in the state. Some of the examples for these are Apollo hospitals, L V Prasad eye hospital, Nizamia general Hospital etc (India line, 2010). It is stressed that the medical tourism is not achieving prospects in Andhra Pradesh when compared to departments, IT and biotechnology. The failure in the medical tourism in Andhra Pradesh is attributed to the lack of synergy betwe en the health and tourist department. It is further noticed that, the number of foreign patients coming to Andhra Pradesh is just not even 1% to that of Bangkok (Hindu, 2010). It is clearly stated by many hospitals directors that the Government has to take necessary strategic approach in order to improve medical tourism in Andhra Pradesh. Apollo, Wockhardt, Fortis Healthcare, Max India, The Global Hospitals Group, MIOT Hospitals and some of the prominent hospitals catering to medical tourists. Apart from this, there are a large number of small clinics such as eye clinics, dental clinics, hair loss clinics, IVF clinics, message and spa clinics that exist across the country that are catering to medical tourist who are interested in elective surgery. (Nikhil Lamba, ClinicsOfWorld) 2.3 Collaboration and Partnership Medical tourism operators can be divided into two groups. First, there are medical  centers such as hospitals and clinics. Medical centers that actively attract international patients are not involved only in the medical procedure itself, but are, in many cases, also responsible for all patient logistics from arrival to departure. Often the hospitals involvement already starts before arrival with the processing of the visa requirements and only ends after departure with patient follow up. The second group consists of medical tourism facilitators who function like agents  and associated service providers. These are often smaller companies with just a few  people on their payroll and most of them have spread their risk by dealing with hospitals and clinics in a number of different countries. Those medical tourist agents which are dealing exclusively with hospitals of only one country or region are exposed to the same risks as the hospitals with whom they work. These facilitators offer global health care options that will enable international  patients, primarily from the United States of America and Europe, to access world  health care at a fraction of the cost of domestic care. By selling a type of medical value travel, they focus particularly on the self-insured patient. Some companies charge clients a flat rate commission or a percentage of the total cost of care. Others do not directly charge customers, but are paid by the hospitals to which their clients travel for care. Health care travel packages can include all costs associated with medical care, air and ground transportation, hotel accommodation, use of a cell phone in the destination country, practical assistance from a local company representative at the health care facility, travel arrangements for a companion, stays in nearby resorts during the post-operative recovery period and side trips to tourist destinations. 2.4 Promotional Strategies Corporate hospitals in Andhra Pradesh brought in five-star facilities and hi-tech medicine. Both the state administration and the corporate sector see the benefits of synergy for profits and have hence evolved separate as well as combined promotional strategies (Qadeer 2009; Gupta 2006). The state is proposing Medical Tourism in its own institutions. It invests directly in infrastructure and tourism to push its policy support to the corporate sector in earning foreign exchange by treating Medical Tourism as a trade. This encourages all the players directly or indirectly involved in Medical Tourism to invest and expand their businesses à ¢Ã¢â€š ¬Ã¢â‚¬Å" corporate hospitals, the aviation industry, private tour services, travel operators, the hotel and hospitality industries (Qadeer 2009; Gupta 2006). The state has several interests behind its promotional strategies for Medical Tourism. One is medical diplomacy to strengthen international relationships and friendships with neighbouring countries. Behind this seeming altruism lies the motive of enhancing economic growth, by not only commodifying medical care and supporting the private medical industry but also promoting investments in sectors supportive of MT. These include the Indian Healthcare Federation, private and public insurers, policy institutions, and the industry players mentioned above (CII-McKinsey 2002). Tie-ups within the hospitals, hotels and tour operators are being promoted and are on the rise (CII-McKinsey 2002). Hyderabad, capital city of Andhra Pradesh has opened international airports and now offer direct flights from abroad to ease travel for patients. Yashoda hospital in Hyderabad has an airport kiosk and is planning a helipad on the terrace to airlift their patients (Shaffi et al 2007). Asia has become a prominent destination for global medical tourists. Within it, India has a relative advantage, and Andhra Pradesh is evident from the institutions involved and the services offered as well as the low cost of treatment (Qadeer 2009; Gupta 2006). Its so-called win-win situation however, is based on the assumption that services for the haves and have-nots are totally independent of each other and the disconnect is rational. It is this very assumption that is flawed. In its effort to fill its coffers through MT, the government has underplayed the obvious contradiction between a vast uncared à ¢Ã¢â€š ¬Ã¢â‚¬Å" for majority and an unethical focus on profits through MT (Shaffi et al 2007). It has ignored many of the underlying negative implications of MT such as shift of subsidies to the private sector and extremely low inputs in public sector healthcare (Roy Choudhury and Dutta 2004). India has 16% of the worlds population, 18% of the worlds mortality and 20% of the worlds morbidity and our public expenditure on health is still 1% of gross domestic product (GDP). Budget 2010 is no different from the previous years (Bali 2010) (Qadeer 2009; Gupta 2006). Added to this is the incoming evidence of inequity and rising costs of medical care. The huge gap permitted between thesalary scales of public and private professionals has encouraged the movement of personnel from the former to the latter. This is particularly true of the shortage of nurses in the public sector, who are leaving for private and overseas jobs (Shaffi et al 2007). Attracted by the higher scales and an open system of consultancy, experienced specialists too are moving away from public sector. While experienced doctors in the public sector are allowed to work in private institutions that benefit from their experience and fame, the government has no innovative policy to retain competent professionals or to regulate salaries and employment conditions across sectors (Qadeer 2009; Gupta 2006). Marginalising the concept of comprehensive primary healthcare by limiting primary-level care to at best First Referral Units (FRUs) and district hospitals denies tertiary care to the less-privileged unless they are ready to sell off their assets. This is reflected in the burden of debt due to illness treatment, which has increased to 40% of the total debt as per the 52nd round National Sample Survey (2000). Another critical dimension of this growing industry is the probable impact it has on the countries it serves. Already there are concerns expressed in the US. Asian MT is seen differently by different stakeholders. The insurance companies and medical Organizations see its outsourcing potential for lowering their own costs and enhancing profits. The uninsured and those who cannot afford their own private services see it as an opportunity. The state sees it as a mechanism for savings and as a price control mechanism in its medical market (Qadeer 2009; Gupta 2006).

How Artists Act as Gentrifiers :: Artists Gentrification TriBeca Essays

How Artists Act as Gentrifiers From TriBeCa to SoHo to Dumbo, artists tend to agglomerate in well-publicized art centers rich in loft space. However, the paradox of artistic agglomeration is that artists are eventually priced out of the region of agglomeration as their presence attracts bourgeois residents and capital-rich businesses that together bid up rents. Art centers thus possess a dynamism that other regions of agglomeration, like Silicon Valley or Route 128, do not share. While the dynamic quality of art centers is well-known, artists’ crucial role in gentrification is not. Often, artists are considered victims of gentrification since they are often the ones being priced out of a region by more affluent businessmen. However, artists play a crucial role in the gentrifying process as they help revitalize areas of past stagnation and crime. That artists are eventually priced out of the regions they helped to revive is not necessarily inefficient as they move on to improve the next low-rent industrial area leaving the old art center with increased land value and more businesses. To understand how artists act as gentrifiers and fit into capitalist plans to raise land value, we must first establish a working definition of gentrification as: â€Å"A process by which dilapidated subdivided dwellings or slum neighborhoods are taken over by the wealthy or their agents through purchase, the non-renewal of leases or occasionally, the harassment of tenants, and then converted to expensive single-family housing. Gentrification is a reversal of the normal filtering process, for it involves old substantial dwellings that usually filter down the social hierarchy but in this case are recolonised and filtered back up.† (Yardley 3-4) Since identifying artists’ role in the gentrification process is the subject of this paper and since the process relies on the establishment of an arts center, we must first ascertain artists’ reasons for agglomerating. Artists agglomerate for four primary reasons: to efficiently coordinate complex and ordinary inputs, to facilitate training, to aid in gatekeeper filtering, and to gain the public exposure necessary to effect sales (Caves 26). Artists living in art centers enjoy low-cost access to specialized auxiliary service providers, like low-cost, high-variety suppliers of the art’s raw material, whether it consist of frames, paints, musical instruments, etc. While this cost advantage might play a small role in agglomeration, an art center’s ability to employ critical writers and important industry publications, which are necessary to legitimize and popularize the artists, provides increasing returns to an art market’s scale.

Marketing Visual Merchandising Essay

How visual merchandising helps improving sales and its effects on retailing? ABSTRACT Visual Merchandising is the way or art of displaying goods and products in a manner that is appealing to the eyes of the customer. It sets the context of the merchandise in an aesthetically pleasing fashion, presenting them in a way that would attract the attention and convert the window shoppers into prospects and ultimately buyers of the product. A creative and talented retailer can use visual merchandising to breathe in new life into his store products. Passion for design and creativity are essential and the key to be a good visual merchandiser. A perfect design process and the ability to create ideas that are different are required. Awareness of happenings in fashion world is needed so as to keep up-to-date with the dynamics of the market constantly to ensure whatever merchandise displayed make a good comeback to attract shoppers. Keyword: visual merchandising, window displays, signs, interior displays, cosmetic promotions. 1. Introduction Visual Merchandising has been gaining more importance and attention from retailer of late as part of the emerging marketing industry. Research shows most of the people who went to shopping centre did not have an idea of what to buy or which shop to go, most of them get attracted by the display inside or outside the retailer. â€Å"Seventy percent of consumers in-store purchases are unplanned, which means they came to the store to buy something else,† says Greg Smith, director of communications for the Chicago-based Point Of Purchase Advertising Institute (POPAI). The main goal of display is to showcase the products within the overall display area to attract customers to give in three to five seconds of their attention to the window display The retailer visual message should be conveyed to the customer in that short period of time. It should not be like an unsuccessful TV advertisement, where the product is forgotten altogether and only the concept of the commercial remains in the mind of the viewer. The arrangement of window display should go with the product and should not suppress them to make it discernible to the eye. According to Dolan and Thomas G (2012), It’s important to realize that no matter how much advertising you do on a particular product or brand, most shoppers can be swayed by the in-store display. It is why nowadays it had become a popular trend among retailer to apply visual merchandising in their stores and retailer outlet. 2. Consumer Emotion and Affective Response Emotion is the core factors in affective perspective. It affects an individual’s luminal and subconscious level, and serves as the internal motivator that attracts us to the things that makes us feel good or positively associate with our minds (Williamson, 2002). Individuals tend to focus on information selectively, which is consistent with one’s mood state and later, recall the information that is mood-consistent (Mattila and Wirtz, 2000). Mood-based evaluations are common in individual judgment of products or services (Schwarz, 1997). Russell and Geraldine (1980) assumed that affect is an individual’s internal state comprising of both pleasure and arousal. 3. Visual Merchandising and Consumption Visual merchandising enhances the attractiveness of a store and its perceived image from the viewpoint of customers. A positive mood serves as a contextual cue for evaluating the perceived quality, image of a product and store, and purchase intention (Bakamitsos, 2000). The impact of a pleasant store atmosphere is also positively related to customer satisfaction (Spies et al., 1997). Atmospheric stimuli which please the actual and emotional needs of consumers enhance the degree of consumer participation in a store, leading to favourable purchasing behaviours (Wright et al., 2006). In general, the store exterior and interior are the two major areas covered in Visual Merchandising and a variety of components (colour combination, product placement, lighting arrangement, layout and highlight design, mannequin and props selection, fixtures and fittings selection) are involved in creating a favourable shopping atmosphere. For instance, Babin et al. (2003) found that the combination of colours and lighting plays a critical role in influencing the purchase intention of consumers and store patronage. Intangible store elements, such as sprayed fragrance, can stimulate one’s affective state and help boost mental imagination (Fiore et al., 2000). Chebat et al. (2001) found that appropriate music can affect the cognitive activity of consumers. A positive imagery also helps in associating a better cognitive experience between consumers and products, and intensifying purchase intentions (Macinnis and Price, 1987). However, consumers’ responses can be affected by cultural difference. Chan and Tai (2001) found that Chinese Hong Kong people rely on culture values (e.g. practical realism) to evaluate store displays and less susceptible to environmental cues than American consumers. Also, Chinese cultural values had a direct relationship with store atmosphere evaluation in apparel consumption (Fok and Chong, 1996). For Vietnamese consumers, hedonic shopping motivations were directly related to store atmosphere evaluation in supermarkets (Nguyen et al., 2007). For Korean consumers, different cultural expectations were found in store environment expectations in discount stores (Park, 2005). Therefore, cultural difference is important to influence store atmosphere evaluation. 4. Visual merchandising and Sales Today, customer walks through any mall or large stand-alone store where they moves through a continuos themes promotional mix of visual merchandising. The visual campaign starts with the outside window and continues through the use of end-aisle displays, layout, fixtures, and signage, continuing to the point of purchase displays where one final push is made ( Bell and Ternus, 2002). Once considered ‘’making the store pretty,’’ visual merchandising has become its own department in larger stores. The visual merchandising process promotes sales without the need for a sales associate ( Bell and Ternus, 2002). Research confirms the importance of visual merchandising (Janiszewski, 1998; Mckinly, 2003); it has been found effective in increasing sales (Edwards and Shackley, 1992) and imperative in enchancing store image. Visual merchandising that can be effective include exterior displays, window displays (Edward and Shackley, 1992; Gubernick, 1986), in-store display as well as the separate display components of signage ( Edward and Shackley, 1992) and lighting. Given the possilities of visual marketing, one might expect that all retailers would use it. For many small business owners, however, the need to create visual displays is just one more task (Yu and Muske, 2003). Successful visual merchandising and brand delivery is all about understanding and satisfying customer needs. So the more that a company understands its consumers, brand and competitors, the better it can define and refine its own visual merchandising practice to deliver better solutions instore to improve the customer experience (Mckeever, 2007). 5. Physical In-store Environment It has frequently been suggested that â€Å"good† interior design within a store can maintain customer interest, encourage customers to lower their psychological defences and make a purchase (Kotler, 1974). In examining this potential, the physical in-store environment has been examined in relation to various elements, for example, orienting factors, signage (Bitner, 1992); spatial factors (Bitner, 1992); and ambient conditions (Bitner, 1992), which Kotler (1974) termed â€Å"atmospherics†. These elements are in many ways redolent of the facets of merchandise display identified above. This high degree of congruence between merchandise display facets and the elements identified when concerning the physicality of the in-store environment would appear to add further weight to the use of such â€Å"borrowed† approaches in this research. The work regarding the physicality of the in-store environment focuses on the â€Å"communication† of elements through cues and stimuli that the customer digests through a number of sensory modalities (visual, aural, olfactory, haptic and taste). Within the research on in-store environments it has been suggested that some people are better at â€Å"digesting† environmental stimuli than others (Bitner, 1992). Given that up to 90 per cent of the cues provided by an environment are digested through sight (Edwards and Shackley, 1992) it follows that many environmental cues in the retail context are visually communicated. The twin threads of visual communication and legibility highlighted in the environmental literature echo the sentiments raised in the definition of visual merchandising above. This then further strengthens the links between the visual merchandising and considerations of the physicality of the in-store environment. Therefore, from either perspective, understanding how to communicate product and brand images to customers through individual visual stimuli is vital. 6. Aims of Visual Merchandising They are several aim of the usage of visual merchandising. Successful way of using visual merchandising will be able to send out quality message to potential and prospective customer and also enticing them to buy from the store(Kerfoot et al., 2003). Visual merchandising not only function as a configuration of space, layout and consumer flow, but visual merchandising itself is also a powerful communication and experience enhancer for the customer(Kotler, 1974). * Generate Experience Experience generation pertains to stimulation and management of the entire domain of the consumer’s senses and managing sensuality so as well as to be congruent with the consumer’s desires Visual merchandising able to manage the visual senses whereby affect experience generation in retailing. * Maximize Sales Effective visual merchandising helps in increasing sales through facilitation of consumer sampling and exposing the best of merchandise to the consumer . * Strengthen the Brand Visual merchandising can add brand strength to the retail store brand where the experience occurs if being properly managed. For example, Apple store who use visual merchandising have been a successful icon in the technology market and been known for their merchandise being visualized in their store. * Help Expansion of Product Categories Through Optimizing Display Effective visual merchandising also packs more through optimum display of merchandise. Thereby devouring empty spaces in the retailer where it is not necessary, making it feasible to display larger number of products and product categories, enhancing higher total spending and hence contributes to the profits of the retailer. 7. Diccusion Visual Merchandising was conceptualised in the western countries around the 60s. The basic tenet was to â€Å"differentiate† the brand in question, build â€Å"tactile† attributes at the point-of-sale which will reinforce the product attributes (directly or subtly) & act as a â€Å"call for action†, for the favourably disposed customer to â€Å"touch & feel† the brand experience. By the 90s visual merchandising had scaled the status of â€Å"art† & spilled on to a scientific territory. Organised retail contributed a lot to this development, as they were open to experimenting and it was an adding to the consumer purchasing experience. Visual merchandising is the art and science of retailing. It’s the thoughtful design of the store. It’s the aisle layouts, product adjacencies and the product sets themselves. Visual merchandising understands the target customer’s needs/desires and delivering an environment that encourages spending and increases purchases. Visual Merchandising aids customers’ buying decisions by placing the product where customers expect to find it. VM provides information about the product where it can easily be seen. Seeing, Smelling, Tasting, Feeling, Selling and Merchandising is all tied together. Often time, about a 250% sales increase when retailer offer a â€Å"try before you buy† type sales process and in this condition where visual merchandising had fulfilled all the condition. In this case, visual merchandising definitely has an impact on sales and helping increasing the fortunes of retailer. 8. Conclusion This research investigates how visual merchandising plays an important role in upgrading the fortunes and sales of retailer and the relationship of it between visual merchandising and retailer. It is found that attention should be paid to the overall store displays which include in-store and out-store display to attract consumer and products should be displayed at area which could easily catch up potential and prospective consumer view. Visual merchandising is known as a very common strategies that be used in the trend nowadays as research shows that more than 70% of people who went to a mall haven’t decided what they want to buy so it is important how visual merchandising play a role in luring potential buyer to the retailer. Visual Merchandising is everything that customers sees, both interior and exterior, that creates a positive image of the business and results in attention, interest, desire and action on part of the customer. Creative and great visual merchandising attracts attention, creates interest and invites customer to the store, directly gives impact on the sales of the whole retailer. So it is important how a retailer present the interior and exterior of the store. Furthermore, a good display is also act as a silent salesperson. When salespeople are busy with other consumer or the shop is closed, a strong window display showcases spoke to the consumer itself. 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